Our Strategic Plan

The ECB 2021-2023 Strategic Plan outlines our Vision, Ambitions and Key Initiatives for the Football Club.  We welcome any feedback on the Strategic Plan from our members.

If you have any feedback please email admin@ecbafc.co.nz

Our Mission Statement

To create a supportive, sustainable and active sporting community within which everyone can participate in the game of football for enjoyment and to fulfil their potential.

Our Vision

As many as possible, as good as possible, as long as possible

Our Values

Participant first (what’s best for the player, coach, volunteer)

Equal focus on all levels of the club

Our Strategic Priorities

Community and Engagement

  • Clearly understood culture and values for the club, measured through a survey-based culture metric across different stakeholder groups

Sporting (Playing, Coaching, Refereeing)

  • Increase in participation, measured through playing, coaching and refereeing numbers


  • Safe facilities, measured through number of incidents and near misses
  • Facility utilisation, measured through utilisation plan and financial contribution from facility use
  • Availability, measured through number of contested events

Financial Health

  • Have a budget that delivers annual surpluses for reinvestment in the club's future, measured through adherence to budget


  • Clear operating structure including volunteers, measured through people and volunteer survey

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